In economic uncertainty, people want the perception of control. Are you offering it? Don’t miss this episode of #70secondCEO.
Read full transcript:
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results.
During these types of economic uncertainties, a bold promise and perceived control are the elements of the purchase that your buyers are looking for. And so if you’re thinking about how I’m gonna reopen and what should my message be, I’ve put on a few examples here so you can check them out, so in your bold promise you have to make sure that you have an option for a contact free experience, you know this Carvana? Deliver the car to you, drop it off. It’s gonna be sitting in your driveway and you have a seven days return policy. Tesla does the same thing, contact free experience, you’ve seen that for every pizza delivery service now where you can get a contact free experience, Grubhub, Doordash the same. If you provide a service you need to have a contact free experience option.
Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.